We Heard You. And We Built What You Asked For.

Everything you value in Act!—now evolved for the way your business works today.

or
"The change to Act! Cloud version went without any hitches and, I feel, it brings the Act! products 'up to date'."
Trevor N

We’ve been listening.

Over the years, many of you have told us what you like about Act!—and what you wish it could do better. We took that seriously. Act! Advantage is the result.

It’s still Act!. You’ll recognise the feel, the flow, and the features you’ve trusted to grow your business. But with 12 new built-in modules, Act! Advantage is not just a new CRM – it’s a complete small business ecosystem, the hub of your marketing, sales & productivity,  on the go, across teams, and without the maintenance or manual work.

With Act! Advantage, you can keep working from the desktop version if you wish, or you may prefer the new online experience.

Why Act! Advantage Just Works

Act! Advantage is a cloud-based CRM that combines everything you already love—client records, call/email tracking, follow-ups, marketing—with everything today demands: mobile access, modern quoting tools, online appointment setting, accounting & website integration, project & event management, customer portal, automation, and speed.

It is uniquely people-focused and created specifically to provide full functionality to small business.

It works just like you do:

  • Whether you’re at your desk or on the go
  • Whether you’re a one-person team or managing a crew
  • Whether you want to run leaner, grow faster, or both

Everything lives in one place.

Contacts

Quotes

Emails

Schedules

Projects and Events

Campaigns

Mobile App

Live Website Chat

Forms and Surveys

Portal for your customers

And it was all shaped by 38 years of feedback from business owners like you.

The result?
Less juggling. More traction. And the freedom to grow on your terms.

“Act! in the cloud is excellent and provides us with much more flexibility as a business.”
Scott E, National Sales Manager

Act! Premium (Desktop) vs. Act! Advantage (Cloud)

Feature

Act! Premium Desktop

Act! Advantage

Why Act! Advantage is the Smarter Choice

Accessibility
Tied to installed devices
Access from any device, anywhere
Work on the go—no setup, no downtime
Updates & Maintenance
Manual updates
Automatic updates
You’ll always have the latest features—no IT needed
Data Backup
Manual
Automated cloud backups
Your data is safe, always
Mobile App Support
Limited or 3rd-party
Dedicated mobile apps
Real-time access on iOS & Android
Integration Capabilities
Manual plugins
Built-in integrations (Website, Outlook, Gmail, Xero, MYOB)
Connect to the tools you already use
Scalability
Hardware-dependent
Grows with your business
Add users anytime—no servers required
Collaboration Features
Local access only
Real-time, multi-user collaboration
Your team works together—even when apart
Support & Resources
Standard support
Enhanced support, videos, and onboarding library
Help when you need it, how you want it
Hybrid Option
N/A
Use both Desktop + Cloud
Move at your pace—no pressure to switch everything
Cost Structure
Upfront license
Predictable subscription pricing
Budget confidently and scale as needed
Deployment Time
Slower onboarding
Quick setup and go-live
Faster return on investment
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Act! Advantage Standard

user/mo + GST
(billed annually)

Full-featured CRM & Mobile App

Email Marketing with 2,500 sends/mo for one-off & drip campaigns

Office 365 & Gmail Integration

Interactive Quotes & Dashboards

Online Appointment Scheduling

Forms, Surveys, Website Chat & Event Management

15 Gb Storage w/ Nightly Backups & Automatic Updates

Act! Advantage Professional

user/mo + GST
(billed annually)
Includes everything in Standard, plus:

Email Marketing Plus with 25,000 sends/mo + response-driven nurture campaigns, AI writing, social sharing.

Advanced Interactive Quotes & Dashboards

Advanced Online Appointment Scheduling

Advanced Forms, Surveys, Website Chat & Event Management

Accounting Integration

Project Management

25 Gb Storage

Act! Advantage Ultimate

user/mo + GST
(billed annually)
Includes everything in Professional, plus:

Marketing Automation with 50,000 sends/mo + response-to-CRM workflow, website tracking, A/B testing.

Custom Industry Tables

Online Customer Portal

35 Gb Storage

Schedule a 30-minute consultation with an Act! Advantage Australia Consultant. During your consultation, we will evaluate your current marketing tools and demonstrate how the Act! Advantage Business Suite can significantly save you time and money.

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Take the Hassle Out of Your Transition

Database Clean-Up & Migration

We’ll do the heavy lifting:

Remove excessive duplicates

Clean and standardise old records

Streamline fields for speed

Run a pre-migration health check

Deliver a cleaner, faster system—ready for growth

Database Clean-Up & Migration OPTION

BONUS: Personalised Act! Setup Session

When you add the Clean-Up Package, you’ll also receive a 30–minute 1-on-1 session to:

  • Take a tour of your migrated database with an expert
  • Identify which new modules your business needs first & get started
  • Build confidence with your new platform from day one
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"The team have been incredibly helpful and supportive of our not for profit, Rough Threads. The Act! system has allowed us to streamline our volunteer process, keep all our records in one spot and most importantly help us stay in contact with our supporters!"
CARRIE D - Community Development Leader
BONUS

FAQ – Straight Answers, No Confusion

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Act! has always been about helping you manage your business your way.

Act! Advantage continues that. You’re not being asked to switch—you’re being invited to explore what’s possible with the same system you’ve always trusted, now modernised for how you actually work.

We’ll help you every step of the way. Migrate when it makes sense. Use both versions if that’s easier. Let us clean things up, set you up, and help you feel confident from day one.

We’ve helped hundreds of businesses like yours move forward without friction.
When you’re ready, so are we.

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Contact Us

Have questions or need assistance? Our dedicated support team is here to help.

Call us

Ready to Upgrade?

Experience the benefits of Act! Advantage today.

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